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toronto, canada
It's currently 2:19 AM here
Joined October 7, 2015
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Andrew B.
@andrewbaldanza
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toronto, canada
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Graphic Designer & User Engagement Consultant
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Portfolio
Portfolio
Epicurean Creative Branding Project
Logo Design for French DJ, 16'Ames
Magazine Ad for Food Brand
Rosinworks Logo Design
Full-page Print Ad for Publication
Business Card Design
Epicurean Creative Branding Project
Logo Design for French DJ, 16'Ames
Magazine Ad for Food Brand
Rosinworks Logo Design
Full-page Print Ad for Publication
Business Card Design
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Showing 1 - 1 out of 1 reviews
$15.00 USD
Graphic Design
Logo Design
P
•
Experience
User Engagement Manager
Aug 2014 - Present
Designs, develops, and executes email campaigns for a Toronto-based tech start-up. Creates value by driving users to relevant content, and delivering relevant content to users dynamically, based on behavioural cues - user actions, inactions, and activity profiles.
Modifies, optimizes, and adds to the user experience using data-backed insights gained through A/B testing. A blend of UX design, email design and system management, strategic planning, and data analysis form the role.
Manager, CRM
Sep 2013 - Jul 2014 (10 months, 1 day)
Responsible for the email marketing operations of a rapidly growing tech start-up, the Manager, CRM works to design, develop, strategize, and execute the email marketing strategy for this ecommerce retailer with hundreds of thousands of subscribers.
The role is a mix of graphic design, user experience design, email development, and email systems management, as well as post-campaign analysis and A/B testing of new campaign ideas.
Creative Designer
Jun 2013 - Sep 2013 (3 months, 1 day)
Reporting directly to the Creative Director, the Creative Designer is responsible for all manner of digital and print design work to support the company's online retail operations.
Design work includes digital banners, product images, full-page advertisements, web-page layouts, affiliate advertisements, email templates, T-shirts, printed posters, and more.
Education
Psychology
(4 years)
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