Completed

Online MMO / Gaming Industry Research

Hi

I would like some research done on the Online MMO and gaming industry, specifically the percentages of users who make a purchase, upgrade or watch an advert.

Below is a detailed list of the questions I need to be researched and answered. Please only submit a bid if you have a proven track record of successful market research projects like this and are confident you have the skills to discover the correct information, as I will require supporting documentation or links to back up the answers you provide.

Here are the questions:

User subscriptions in MMOs such as World of Warcraft, Eve Online etc

What percentage of users will upgrade from a free to a premium subscription?

What is the average monthly subscription amount?

Avatar Upgrades in Online MMOs such as World of Warcraft, Second Life etc

-What percentage of users will pay to upgrade their avatar?

-What is the average transaction value when upgrading?

-What is the percentage of sessions in which users pay to upgrade their avatar?

In app purchases in Online MMOs such as World of Warcraft, Second Life etc (excluding avatar upgrades)

-What percentage of users will pay for some other kind of upgrade or in app purchase?

-What is the average transaction value of the purchase?

-What is the percentage of sessions in which users make a purchase?

Advert views on video Youtube

-How long is an average user session on Youtube?

-How many adverts on average will a user view in a session on Youtube?

Please feel free to ask me any questions about the project that you may have.

Regards

Peter

Skills: Market Research, MMORPG, Research

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About the Employer:
( 25 reviews ) Glasgow, United Kingdom

Project ID: #12685393

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smtechnology

Hello Peter, This is smtechnology, I have read your project brief and can see that you need research done on the Online MMO and gaming industry, specifically the percentages of users who make a purchase, upgrade More

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