You don't need to purchase 2018 world cup live streaming rights.
I can provide all needed infrastructure for you with Adaptive bitrate streaming of all matches.
For this, the live streaming server fee is $100/month (unlimited viewers, high performance streaming server).
I will stream all World Cup matches from my end with your own branding.
& my setup fee is $300.
So, in total, it will cost $400 for all matches.
I'm a Wowza, red5 streaming server expert, Server & Linux System Admin, AWS & Microsoft Azure Cloud Expert, Email Server & DNS Expert, Web Security Analyst & Website Performance Optimizer, Web Designer.