Hi,
After going through the Job Description I am submitting my proposal for the mentioned project "Social media & product marketing for amazon, flipkart and Paytm".
I have started my career as a Social Media Marketing Expert in 2011. Initially, I was responsible for content development and social media platforms for the global clients. Over the years I am gathered significant exposure in the following fields of Social Media Marketing:
. Business requirement analysis and selecting appropriate social media platform for the client.
. Competitor research on each social media platform.
A. Competitor page design.
B. Competitor content type used on social media.
C. Location targeting.
D. User targeting.
E. Content posting frequency and time.
F. User response on content.
G. Developing appropriate project design for the client.
Approach to the Job:
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Facebook Strategy:
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In Facebook I will be doing the below activities to ensure steady performance:
Competitor Research:
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I will find the top competitor pages on Facebook for the client. I will specifically check the below parameters:
- Page AON (i.e. How old the page is)
- Number of Followers/Likes on the page
- Page Design
- Type of content posted (i.e. Vertical content vs Keyword based Content Vs Interactive Content ratio)
- Frequency and timing of the content posting
- Geographical Targeting
- Average User response delay of each content
- Nature of Us