PPC PROJECT READ THE JOB DESCRIPTION BEFORE APPLYING

Please read the Ad before a templated reply. (PPC) Advertisements, I will be performing the following tasks; Step1: Analyse competitors PPC Ads and find out best performing keywords, locations, timeline, etc SPY FU or some other program. • My location Burnsville MN USA 55337 do a 15 mile radius research on competitors doing PPC • COMPETITIVE ANALYSIS ON ALL COMPETITORS IN BURNSVILLE PLUS 15 MILES INCLUDE BURNSVILLE, LAKEVILLE, SAVAGE, APPLE VALLEY • Keywords they are using and the bid price they are paying • What is there CTR on these Keywords • Who are they targeting and what is their target location and what is the CTR • What time of day are the TOP 3 BEST competitors targeting. • Also which ads competitors are running that are successful the bid price my competitor using • How much are they spending a month, and what is their CTR on that investment? Step2: Based of the analysis setup PPC Ads and monitor the performance • PROJECT INITIATION CAMPAIGN SET UP CORRECTLY • Keywords are current accurate and paying the right bid price • We are competitive against competitors COMPETITIVE ANALYSIS • Text ad writing • GEO target and set up is accurate so NO FALSE CLICKS • Bid management • Landing page construction (we talked about Mailchimp) • Ad schedule set up(based upon research) • Conversion tracking code • Call tracking set up • Location extensions? • Re-Marketing campaign • Banner ad design? • Protect against false clickers ( how do we do?) • OPTIMIZATION OF CAMPAIGN IS CORRECT • Keyword optimized • Ad copy optimized • Keyword bid optimized • Keyword refinements • Bid refinements • CTR analysis report on is this excellent, medium poor? • Landing page optimized? ANALYTICS SET UP • Google analytics set up • Google adword conversion set up REPORTING • Monthly reports