Design an Advertisement
- Status: Closed
- Prize: ₹7500
- Entries Received: 12
Contest Brief
Hi,
We are a Bangalore based advertising media house. We have out-of-home (OOH) advertising assets in large corporate parks. Consumer brands who are interested in reaching out to the office-going corporate audience advertise with us on these assets.
The common advertising locations are - Food court/ Cafeterias in offices, Parking Area, Office Lobby Area, Elevator doors, Pole-Kiosks, Smoking Zone, Sports Zone and other similar locations within corporate habitats.
Slides 11 - 15 in the attached ppt will have the photographs of these locations with brand advertisements.
We are looking for ideas for branding artworks that can be put up when no advertisements are running. As of now, when no commercials Ads are running, we leaving the media spaces empty. To start with we are looking at placing our branding at the following locations: Food court, Parking Area, Office Lobby Area, Smoking zone. As for this contest we are looking for 4 types of artworks that can be used as per the above locations.
Some important points:
- These are corporate companies, hence the communication/ artwork should be in-line with the kind of people who will see this
- Our company logo and a phone number that people can call in case they want to advertise on these assets. Lets use this subtly. We do not want to much focus on this
- Can there be some engagement/ game etc as an artwork? Employee are generally bored at the office, these branding can in some way entertain them?
- Branding should be inline with the location we are using these artworks
Hope we get some good idea!
Selected entries will work with our marketing team to design other branding collaterals and will be contracted separately.
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